It’s not just bold prints that define Africa’s contribution to the world of fashion.
In fact, six of the continent’s biggest influencers and up-and-coming
stars were identified for being leaders in categories covering
everything from accessory design to publishing.
All the winners were recognised in a glittering ceremony at the
annual Africa Fashion Awards (AFAs), organised by African Fashion
International (AFI). The ceremony was the culmination of the
Mercedes-Benz Fashion Week Africa and celebrated contributions to the
fashion industry across eight categories.
“The Africa Fashion Awards are always a reflection of the growing
excellence of the continent’s fashion industry. AFI is proud to continue
to recognise the stellar talents that are moving African fashion
forward by providing a platform on which to celebrate them,” says AFI
Group marketing manager Sizwe Nzimande.
The title of Designer of the Year went to critically acclaimed,
multiaward-winning fashion stalwart Marianne Fassler for her continued
capacity to surprise after more than two decades in the industry.
Katherine-Mary Pichulik, also from South Africa, took the title of
Accessory Designer of the Year for Pichulik, a bespoke label of
handcrafted neckpiece accessories. She says other than those pieces
she’s also currently working on bags, belts and headpieces.
She is known for using rope and woven materials, as well as objects found exclusively on the African continent in her work.
Laduma Ngxokolo received the accolade of Emerging Designer of the
Year for his Xhosa-inspired knitwear brand known as Ma-Xhosa by Laduma.
“I believe the most interesting element of the knitwear is its
incorporation of an African aesthetic into a material and garment type
that people have become accustomed to,” he says.
From behind the scenes, Gaschette Magazine, a digital fashion
publication launched by the creative South African trio Colin O’Mara
Davis, Steve Marais and Jessica Lupton, was named Outstanding Trend
Communicator.
“The key to success for any publication is to deliver a concise
message consistently over time. Your readers … need to trust your voice
and understand what it is they’re getting – and they have an expectation
to get it regularly,” they said in a statment, adding: “For us, the big
challenge was to build a platform that people would value the same way
as they would a glossy magazine, even though there was no physical
product. But then on the other hand there is no physical thing that
shows African fashion the way Gaschette does.”
Nigeria’s Omoyemi Akerele, founder of Lagos Fashion and Design Week
and the founding artistic director of Style House Files, was given the
award for Outstanding Contribution to African Fashion.
Up-and-coming designer Rich Mnisi was named AFI Young Designer of the
Year, after his capsule collection, OATH, impressed the judges.
“The collection was inspired by a still in the movie Dark Shadows,
which sees Johnny Depp surrounded by trees and grey skies with a street
sign that reads ‘Collinsport’. The ‘Collin’ yelled masculine to me and
the ‘Sport’ just yelled run with it,” Mnisi says.
These winners were selected by judges including Jackie Burger;
Professor Puleng LenkaBula; journalist and editor of New African Woman
magazine ReGina Jane Jere; magazine editor and trendspotter Aspasia
Karras; and fashionista Arieta Mujay.
The title of New Face of the Year went to Nigeria’s Lucky Favour.
Finally, AFI executive chairperson Dr Precious Moloi-Motsepe
personally recognised Vogue Italia editor in chief Franca Sozzani for
her significant involvement in promoting and developing the continent’s
fashion industry by spotlighting African designers, models and culture.
The Italian was presented with the award for Global Contribution to the
Promotion and Development of African Fashion. Source: Citizen.co.za
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